Club Wembley at the CIM Kent Annual Marketing Lecture

We always get great speakers at the CIM Kent Annual Marketing Lecture, and this year was no exception! Heath Harvey from Club Wembley came along to talk to us about having “the best job in the world” – managing the hospitality business for Wembley Stadium. It was a mixed audience of small businesses and students all suitably [...]

Are you Charging Enough?

Pricing is to me the most fascinating of all the marketing ps – particularly  as humans can act in such seemingly unpredictable ways!  It may seem counter-intuitive to suggest you think about raising your prices when all the talk in the media is of no-one having any money, but you can be more profitable by [...]

Kent Marketer Takes on Small Business Champion Role

Kent marketer Ian Lockyer has recently taken on the role of Small Business Champion for the Chartered Institute of Marketing (CIM) in the South East of England. The role is voluntary and is part of the Chartered Institute of Marketing’s national Small Business Community (SBC) program.  Ian is a Chartered Marketer as well as Fellow [...]

New networking events launched for Kent

Recognising the need for a powerful network of individuals in this current climate, the Kent Branch has recently launched a series of free networking events aimed at anyone working in, or wishing to work in, marketing.  Open to both members and non-members, these events will give individuals the opportunity to chat with fellow professionals in [...]

Navigating a Social Media Crisis – a great success

With over 80 attendees from a range of different organisations present to hear Clarence Mitchell from LEWIS PR speak on using social media in crisis management, once again the CIM Kent Annual Marketing Lecture was a great success. Held in Old Sessions House at Canterbury Christ Church University, the lecture focused on the fact that [...]

Chapel Down event a great success

Over 60 members of the Chartered Institute of Marketing (CIM) and the Institute of Directors (IoD) attended an informative presentation at the Chapel Down vineyard on 16th September 2009. After an informal tour of the vineyard in which the members of the two professional bodies had an opportunity to network whilst learning about the wine-making [...]

Finalists announced for Kent Excellence in Business Awards

Twenty-seven companies and individuals have been selected as finalists for the first Kent Excellence in Business Awards (KEiBA), which attracted more than 200 entries from across the county.

World’s first national social marketing standards

The world’s first National Occupational Standards for Social Marketing, produced by The Marketing and Sales Standard Setting Body (MSSSB), have been approved by the UK Commission for Employment Skills (UKCES).

CIM’s library catalogue now open to all

The Chartered Institute of Marketing, the world’s largest professional body for marketers, is opening up its extensive library catalogue to the public for the first time via its website.

CIM re-launches it’s website

The Chartered Institute of Marketing, the world’s largest professional marketing body, re-launched its website, making it easier for its 1.2 million web visitors a year to find the information and resources they need.