SMS marketing is increasing in popularity for communications to consumers. Its a cost effective solution and has many appealing uses. Here are a few that will help ensure an SMS campaign is as effective it could be.
A special offer.
Text 2 Win.
News alerts.
Latest news.
Upcoming events.
Product or service alerts.
The personal nature of mobile phones make SMS marketing a very powerful tool. 62 million mobiles exist in the UK today – thats 2 million more than there are people! It’s a sure fire way to communicate quickly to the youth market. Most people take their mobile phones everywhere – meaning they can be effective for time sensitive messages.
People tend to read almost every text they get – unlike spam or ads which can be ignored.